Slim is Simple is the latest addition to a growing body of work in the health and nutrition field by Bailor, whose book, “The Smarter Science of Slim,” has been called “a proven and practical guide for weight loss and robust health” by Dr. Theodoros Kelesidis from Harvard Medical School and the UCLA School of Medicine. Rather than by focusing on counting calories or otherwise starving the body, Bailor’s approach stresses that eating clean, healthy, and nutritious foods, that effectively “unclog the hormonal sink,” will allow the body to reach its natural, ideal weight.

“Slim is Simple” was directed by Johnny Soto of “Showboys” fame and shot by Blare Media’s veteran cinematographers Justin McAleece and Ian McAleece, with extensive illustrations and animations provided by Blare staffers and collaborators Tyler Groom, Keith Rybaczyk, Jason Sanders, Peter Carrion, and Jason Wada, who also doubled as the project’s editor.